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Improve Occupancy with the Right CRM

Extend the reach and impact of your sales and marketing efforts

It’s becoming increasingly difficult to target the right people at the right time to generate new leads for your community and meet your occupancy targets. There are more options than ever for seniors and their families to find their perfect community. This is why it’s so critical to leverage a solution that will make your team more effective and help you stand out in the crowd.

By using a CRM tailor made for senior living professionals, you can focus your time on leads that are more likely to move in, spend your budget more effectively, and get predictive analytics on how to achieve your goals. And by automating mundane tasks and recording keeping, your team will be able to spend more time on occupancy and revenue generating activities instead of managing your database.

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The benefits of the right CRM

By seamlessly connecting your processes and data from marketing and sales all the way through resident move-in, your team will be able to continually improve and drive occupancy results.

Amplify Your Reach

Empower your team to connect with prospective residents and their families quickly and on the channels they prefer to use


Improve Performance

Track communication and campaign performance to know what’s performing and where you can get the strongest ROI on your budget


Drive Productivity

Improve communication workflows and processes to convert early discussions faster, generate more tours, and get more residents to move in


Reduce Referrals

Save your community from inflated third-party referral fees by capturing leads when they first interact with your marketing efforts, not referral sites


Do More with Less

Improve the effectiveness of small teams that cover multiple sites and facilities by automating mundane, redundant tasks


Centralize Information

Keep you team on the same page with customer info, marketing performance, and sales progress reports all in one place

With Eldermark’s CRM, your team will be able to:


Meet and maintain census goals

Give your sales and marketing teams the tools they need to work more effectively and efficiently. By eliminating redundant tasks and reducing the time they spend managing their lead database, you’ll empower your team to create more campaigns, spend more time with prospective residents, and generate more leads and tours.


Turn data into actionable insights

When you connect your CRM with the rest of your marketing efforts like your advertisements, email automation, website, and referral sites, you’ll be able to generate a complete picture of how you’re tracking against your goals. And with Eldermark’s state of the art, predictive analytics suite you’ll always know what you need to do to meet your occupancy goals.


Improve Marketing Performance

By centralizing your sales and marketing efforts into a single platform, you’ll be able to track performance trends, communication and responses, and conversion rates to understand what’s driving the most move ins for your community. This lets you use data, not gut feelings, to refocus your time and budget on the programs that have the highest ROI.


Work from anywhere

Your team won’t always be working from the office. Give them the flexibility they need to access all their sales data from wherever they are. Our mobile-friendly CRM will put their entire prospect database in the palm of their hands so they can easily review notes before a meeting, log a call on the road, and manage their task list.