The benefits of the right CRM
By seamlessly connecting your processes and data from marketing and sales all the way through resident move-in, your team will be able to continually improve and drive occupancy results.
Amplify Your Reach
Empower your team to connect with prospective residents and their families quickly and on the channels they prefer to use
Track communication and campaign performance to know what’s performing and where you can get the strongest ROI on your budget
Improve communication workflows and processes to convert early discussions faster, generate more tours, and get more residents to move in
Save your community from inflated third-party referral fees by capturing leads when they first interact with your marketing efforts, not referral sites
Do More with Less
Improve the effectiveness of small teams that cover multiple sites and facilities by automating mundane, redundant tasks
Keep you team on the same page with customer info, marketing performance, and sales progress reports all in one place
With Eldermark’s CRM, your team will be able to:
Meet and maintain census goals
Give your sales and marketing teams the tools they need to work more effectively and efficiently. By eliminating redundant tasks and reducing the time they spend managing their lead database, you’ll empower your team to create more campaigns, spend more time with prospective residents, and generate more leads and tours.
Turn data into actionable insights
When you connect your CRM with the rest of your marketing efforts like your advertisements, email automation, website, and referral sites, you’ll be able to generate a complete picture of how you’re tracking against your goals. And with Eldermark’s state of the art, predictive analytics suite you’ll always know what you need to do to meet your occupancy goals.
Improve Marketing Performance
By centralizing your sales and marketing efforts into a single platform, you’ll be able to track performance trends, communication and responses, and conversion rates to understand what’s driving the most move ins for your community. This lets you use data, not gut feelings, to refocus your time and budget on the programs that have the highest ROI.
Work from anywhere
Your team won’t always be working from the office. Give them the flexibility they need to access all their sales data from wherever they are. Our mobile-friendly CRM will put their entire prospect database in the palm of their hands so they can easily review notes before a meeting, log a call on the road, and manage their task list.